motz
dimarts, 30. d’octubre 2007

linc, 1962

vintage computer festival 10.0 (take this 2.0chaps) restored and introduced by severo ornstein, nov 3-4th - if you are living in that area ...

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it's the process

worth to be read: how to write programs for a shuttle

The group's most important creation is not the perfect software they write -- it's the process they invented that writes the perfect software. | they write the right stuff, by charles fishman

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diumenge, 28. d’octubre 2007

mark the thing

In 1976 The Chartered Institute of Marketing last defined what marketing is ‘Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably.’ | justin kirby

the new approach could sound like this¿?

The strategic business function that creates value by stimulating, facilitating and fulfilling customer demand. It does this by building brands, nurturing innovation, developing relationships, creating good customer service and communicating benefits. With a customer-centric view, marketing brings positive return on investment, satisfies shareholders and stakeholders from business and the community, and contributes to positive behavioural change and a sustainable business future.” | shape the agenda - tomorrow's word

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